It was reported that Google plans to introduce advertising to Gemini, but Google denied the report.

Google has denied reports that its AI, Gemini, will implement advertising, stating that the reports are 'based on inaccurate claims by anonymous sources.'
Google Denies Report It Plans to Bring Ads to AI Chatbot Gemini
On December 9, 2025, AdWeek reported in a paid article that 'Google has informed advertisers of its plans to place ads on Gemini, according to an ad agency buyer familiar with the matter.'
EXCLUSIVE: Google Tells Advertisers It'll Bring Ads to Gemini in 2026
https://www.adweek.com/media/google-gemini-ads-2026/

However, Google's vice president of global advertising, Dan Taylor, responded shortly afterward, saying, 'This story is based on inaccurate allegations by anonymous sources that are not based on facts. The Gemini app does not display ads, and we have no current plans to change this.'
This story is based on uninformed, anonymous sources who are making inaccurate claims. There are no ads in the Gemini app and there are no current plans to change that.
— Dan Taylor (@edantaylor) December 8, 2025
It has been reported that Google will begin placing ads in conversations with AI chatbots in May 2025. However, it has not been revealed what this 'AI chatbot' refers to.
Google to start displaying AdSense ads in conversations with AI chatbots, testing ads with startups like AI search app iAsk and Liner in 2024 - GIGAZINE

Later, Google announced that it was considering displaying ads in 'AI-generated summaries' of search results.
Google will also display ads on its new AI-generated search page - GIGAZINE

Then in November, it was revealed that Google had experimentally added ads to its AI search mode.
Ads finally appear in Google Search AI mode, ads appear at the bottom of the page with a 'Sponsored' label - GIGAZINE

While Google is showing signs of incorporating advertising into its AI products, it does not appear that it will incorporate advertising into Gemini, as AdWeek points out.
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