University entrance exam and prep school bulletin board 'Milk Cafe' will close at the end of July 2009, ending its nine-year history



Milk Cafe , an anonymous message board primarily targeted at junior and senior high school students and university entrance exam candidates, is closing after nine years of operation. The site has already announced its closure, with postings to the site halted at the end of July 2009 and only available for viewing. The site's posting log will be closed in September 2009.

Regarding the closure, the blog summarizes the reasons for the closure, the beginning of Milk Cafe, how it became popular, after the site grew, after getting a job, despite asking a junior colleague to help, searching for a business model, reducing costs, and motivation for continuing the site, and provides a lot of thought-provoking content.

Click here for details.
Milk Cafe - | University Entrance Exams & Prep School Bulletin Board |
http://milkcafe.net/



Closure Notice
http://milkcafe.net/end.html



In the 'Finally' section of this article, it says, 'A lot has happened over the past nine years. There have been many court cases and inquiries from the police.' The following article goes into great detail about the court cases.

Part 13: To what extent does 'rip-off' and 'die' constitute freedom of expression? Investigating a slanderous case on an online message board. Text: Toshinao Sasaki

The trial took place on a bulletin board called 'milkcafe.' It is an anonymous bulletin board primarily aimed at university entrance exam candidates and junior and senior high school students, with over 150 bulletin boards set up for each university and prep school. It was established in July 2000, making it one of the oldest bulletin boards in the world of online bulletin boards. It is run by university student Furukawa Kensuke, who also serves as the representative of the company that runs the rental bulletin board 'Shitaraba JBBS.' In December 2003, Furukawa was sued in civil court by Tokyo Medical School Preparatory School, a medical school prep school headquartered in Ichigaya, Tokyo, and others, seeking a total of 5 million yen in damages and the deletion of the posts.


The most common example of this type of lawsuit is the one on 2channel, but in the case of Milk Cafe, the ruling was as follows, and it was a groundbreaking one.

How should criticism of companies and other organizations posted on anonymous internet message boards be handled? An important ruling that is likely to spark new debate on this extremely delicate issue was handed down by the Tokyo District Court on May 18th. The court ruled that comments about a Tokyo cram school, such as 'distrust is spreading among parents,' 'the lessons at this cram school were useless,' and 'frankly, it's a rip-off,' should be tolerated within the scope of freedom of expression.


Although they have come this far despite the major legal incident, according to Milk Cafe manager Kensuke Furukawa , 'I am very sorry that it was closed due to my lack of ability,' so it seems that they have had a lot of difficulties.

In addition, they ask that any companies that would like to operate Milk Cafe and would like to transfer it to them contact them, and they also ask that any individual who has created a similar community and would like a link to be provided contact them and will provide a link.

By the way, the administrator, Kensuke Furukawa, is the former president of Shitaraba JBBS, which is currently Livedoor's free rental bulletin board service, and it is no exaggeration to say that he is quite an expert when it comes to bulletin board management.

Livedoor acquires JBBS@Shitaraba for 100 million yen - japan.internet.com Web Finance

Shitaraba Power Up Plan Starts: Rokesta President's Diary

Takafumi Horie and I: The Rokesta President's Diary

Livedoor News - [Trevian] 16,000 yen in his possession! Former CEO of Livedoor's Shitaraba JBBS gives a teary-eyed interview!

If you take all these things into consideration and read the 'Closing Notice' again, you will understand it in a different way.

Thank you for your hard work running Milk Cafe. Keep it up.

in Education,   Note,   Web Service, Posted by darkhorse